dasbob Ideenfabrik GmbH to get new leader

Group's creative subsidiary appoints new managing director.

Ink has just dried up, so we are happy to finally share the great news. Sven Froberg is now the new managing director of dasbob Ideenfabrik GmbH.

The marketing mastermind at the lead of the in-house marketing unit marks another big step forward for the dasbob group of companies.

With Sven in charge, dasbob Ideenfabrik will develop, push and realise outstanding marketing and communication concepts. We are looking forward to the spectacular campaigns that will finally make us really recognizable to the world out there.

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